Ratings: The Voice vs. American Idol

There’s been SO much ‘The Voice/American Idol’ comparison in the last several weeks. If you click on ‘older entries’ at the bottom of this page, you can check out my blog called “The Voice vs. American Idol“. We even spoke with The Voice’s resident A&R guru Lee Chestnut, right from the set, who told us Rolling Stone magazine called The Voice “American Idol’s wilder cousin”. You can listen to the entire podcast (Episode #2) with Lee for other American Idol chat, below.

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So, how do the two shows compare in ratings and other numbers. We compiled some information from a few different websites, including techcrunch.com. We thought there were a few stats that you might find interesting.

The Season 1 Finale of American Idol pulled an estimated 22.8 million viewers. NBC’s The Voice season finale pulled an estimated 11 million viewers. Now keep in mind that American Idol was on in the winter/spring months, during the height of the ratings period. The Voice ran as a summer program, and for only half the length. Look for those numbers to be very different next season, when The Voice goes head to head with Idol.

The Voice averaged more than 3,000 tweets per minute from east coast to west coast viewings. VERY impressive. With the success of The Voice, and the interaction with Twitter, I look for American Idol to do something similar when they return for season 11. I’ve said it before, I believe Twitter and The Voice have change the way we watch TV forever.

Here’s a really interesting stat. When Team Christina performed “Lady Marmalade,” The Voice Facebook page gained nearly 10,000 ‘Likes’ within a few minutes. There was some debating on whether or not XTina was worth the “extra” pay she got, over the other Coaches… well there you go!!!

As we all know, with American Idol you have to vote by phone or text. With The Voice, aside from the normal methods of voting, The Voice allows you to vote with your wallet, integrating iTunes. I’m sure iTunes LOVED that!!!

So there are just a few numbers, stats, and my commentary. We’d love to hear from you. Compare, contrast. Comment and let us know your thoughts, and you can also follow us on Twitter@VoiceShow.

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  1. on July 8, 2011 at 3:53 am